Graduate School of Business
The University of Texas at Austin
|
Graduate School of Business The University of Texas at Austin |
February 16-17, 1998
IC2 Institute
Austin, Texas
Co-Sponsored by
CREC
and
IBM Institute for Advanced Commerce
Organizational Sponsors
KPMG | Ernst & Young
Department of MSIS | Department of Economics | IC2 Institute
The University of Texas at Austin
The electronic marketplace is gaining its momentum to become the economic modus operandi for the next century as electronic commerce technologies and their applications advance. Nevertheless, the popular press is filled with topical and often sensational views of electronic commerce issues, while academic researches remain focused on specific, technical issues. As a result, there is a growing need for a more integrated perspective on how the on-going process innovations in electronic commerce will ultimately affect competition, business strategies and the profitability.
CREC's Conference on Electronic Marketplace and Economics is aimed at providing such an integrated perspective on the digital commerce. Its unprecedented focus on the electronic marketplace and the role of economic analysis will provide an opportunity to question and analyze popular electronic commerce paradigms and to meet the challenge of devising effective business strategies and policy frameworks. CEME '98 presents a unique interdisciplinary forum of researchers and industry practitioners surveying the new marketplace under the unifying theme of economics. Two-day sessions will examine analytic and experimental issues in production, product choice, pricing and consumption, intermediation and payment systems, and broader issues of market efficiency and monetary policy.
February 16, 1998
REGISTRATION
9:30am-10:00am
10:10am
Welcome
10:30am - 12:00am
Economic Aspects of the Electronic Marketplace
LUNCH
1:30pm - 3:00pm
Digital Product Companies: Experimental Methods and Demonstration
BREAK
3:30pm - 4:30pm
Keynote Address
Research and Practice in Electronic Commerce (Tentative Title). Stuart Feldman, IBM Watson Research Center and Institute for Advanced Commerce.
February 17, Tuesday
CONTINENTAL BREAKFAST
8:30am - 10:00am
Electronic Markets
BREAK
10:30am - 12:00am
Network Usage and Pricing
LUNCH
1:30pm - 3:00pm
Digital Product Pricing: Product Choice, Bundling and Micropayments
BREAK
3:30pm - 4:30pm
Research and Application to Industry Practices
Presentations and Industry Panel Discussion
Whether you are concerned with intranets, extranets, Web marketing and advertising, e-commerce strategies and consulting, digital product manufacturing and distribution, or policy and research issues, a clear road map for the next decade is critical. CEME '98 will provide a unique forum for researchers, industry professionals and business decision makers by interpreting electronic commerce as a new form of marketplace and understanding its ramifications in broader aspects of business and economic activities. The Conference's focus is to provide a critical overview on what electronic commerce is and how it will affect product development, business processes, competition and strategic interplay in the digital age.
If you are tired of hearing over-hyped stories based on preconceptions regarding Web marketing, Internet security, privacy, spamming and other "popular" issues, this Conference will give you a fresh look into the radically new world of business and offer an integrated analytic foundation for effective evaluation and decision-making.
Also taking place in Austin in the same week is Computers, Freedom and Privacy Conference hosted by UT School of Law. CFP '98 will be held from February 18-20, 1998.
Fees
Registration fee for the two-day conference is $150 per person if registration form and payments are received by January 31, 1998. Registration fee covers access to all sessions, lunches and refreshments, conference materials and draft copies of papers when available.
Special Incentive for Early Registrants: "electronic commerce as a market" is the overarching theme of the CREC's new book titled "The Economics of Electronic Commerce" (Macmillan Technical Publishing, 1997). We will arrange with Macmillan for a special autographed promotional copy to be given out to the first 30 registrants (a $50 retail value). [NOTE: This incentive is already taken by early registrants.]
Registration
Online or mailed-in registration will guarantee your seating. To reserve your seat for the conference, send an online registration form. Payments must be received by January 31, 1998 for your registration to be effective. Registrations after January 31 will be accepted on the basis of space availability. Late registration fee will $200. We will refund any payment minus $35 handling fee if the cancellation is made before February 1, after which substitution by another person will be allowed in lieu of refunds. Instead of online forms, the following form may be printed and mailed or faxed to 512-471-0587.
Sending Payment
Registration fee should be paid by check and mailed to
Center for Research in Electronic Commerce
Department of MSIS
University of Texas at Austin
Austin, Texas 78712.
Make checks payable to The University of Texas at Austin.
Travel and lodging arrangements are to be made by registrants. The conference will be held at the IC2 Institute (2815 San Gabriel--see map), centrally located in Austin, about 6 blocks northwest from UT campus.
Hyatt Regency Austin
We have reserved a block of rooms for CEME '98 participants at Hyatt Regency Austin. The rate is $130 for single or double occupancy (Triple & Quad Occupancy: $25 additional).
Hyatt Worldwide reservations: 800-233-1234; Hyatt Regency Austin: 512-477-1234. When making a reservation, mention CEME '98 and Organization: Center for Research in Electronic Commerce, MSIS Department, UT-Austin. There are other conferences being held in Austin the same week, and rooms are in high demand. Make your reservation as early as possible.
In addition, other accommodations close to the conference site include the following. These locations are only a few miles away from the conference site ($5-$7 by taxi).:
Club Hotel by Doubletree, Austin 1617 IH-35 N. at MLK 512-479-4000 Days Inn University 3105 N. IH-35 1-800-725-ROOM Quality Inn Airport (Special U.T. rates) 909 E. Koenig Ln. 1-800-850-4174
Austin in February has relatively mild temperature, often in the 60s. Austin has more than 300 days of sunshine and is also known as "The Live Music Capital of the World." and for its vibrant high-tech industries. Check websites that provide information about local weather, dining, entertainment and hotels: Austin360's guide for visitors provides information | Austin City Connection | What's cool in Austin? | The Austin Chronicle and Austin CitySearch.
CONTACTS AND FURTHER INQUIRIES
Send correspondence and inquiries to soon@mail.utexas.edu or abw@uts.cc.utexas.edu.